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As a Marketing Associate at student-run agency inQbate, I served as one of two team leads on social media strategy for the Augustinian Vocations of North America, the vocational wing of the Catholic Order of Saint Augustine.
We developed a 4-month social media calendar across Instagram, Facebook, and Twitter with the goal of recruiting Catholic men to become Augustinian friars. We launched a hashtag campaign, #BeAFriar.
As a team lead working in both account management and creative, I was directly involved in client meetings, client onboarding, market research, and invoicing.
View a sample of the content calendar here.
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